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Technology & Digital Economy
You are growing faster than your structure can keep up. With larger customers, not only revenue and reach increase, but also the requirements for proof, availability and product security. At the same time, the number of cloud, platform and supply chain dependencies for which you answer to your customers is growing.
The pattern often arises because responsibilities have not grown at the same pace as the company. What could initially be handled on the side becomes a recurring bottleneck with larger customers and higher requirements.
What makes this environment challenging.
The digital economy lives on pace and growth. With larger customers, requirements for proof, availability and the ability to deliver rise at the same time. We encounter three patterns in this environment again and again.
The risk scales along
With reach, customers and integrations, the impact of a disruption grows as well. Scaling therefore enlarges not only the market, but also the responsibility.
First the product, then the process
In fast-growing companies, processes often emerge later than products and markets. That is not a failure but a characteristic of the model, until the structure can no longer keep up with growth.
The customer is the supervisor
Often it is not the legislator who sets the yardstick first, but the customer’s purchasing, compliance or security function. Their requirements directly affect sales cycles and deals.
Your contact for Technology & Digital Economy.
Talk to someone who knows your environment.
A confidential conversation at leadership level. We assess your situation and also tell you if another address would be the right one.